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S.P. ABC Show very successful for SalesRabbit

Sunday, July 25, 2010 at 12:00:00 AM


We're very pleased with the turnout at our booth at the S.P. Richards ABC Show last month in Miami.  Dealers were able to see our latest SalesRabbit release that ruly combines full sales force automation with business intelligence.  Dealers were particularly impressed with how SalesRabbit can take action on information from industry back end systems.  SalesRabbit's latest release brings invoice history into the powerful new GoldMine 9.0 and converts it to target marketing campaigns.  Dealers were also impressed with how easily SalesRabbit can trigger automated sales and marketing processes.  GoldMine 9.0's new dashboards functionality was also shown....

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CRM: IT'S NOT A TECHNOLOGY SOLUTION

Tuesday, June 29, 2010 at 12:00:00 AM


 
CRM: It’s Not a Technology Solution!

By Neil Saviano

The many benefits companies can gain from a CRM project begin with the ability to gather, store, process and use customer and prospect information most effectively. Historically, this information-driven model is almost always put in place to address the following three key strategic areas and perpetual company pain points:

• New customer acquisition
• Current customer penetration
• Current customer retention

However, from the beginning it’s important for companies to recognize one fundamental point about CRM to help assure a successful implementation: CRM is not a technology solution—it’s a process solution.

In essence, implementation of a CRM project is far closer to the implementation of a strategic marketing plan than it is to any technology upgrade or introduction. And as with any strategic marketing plan, the project needs to begin with a clear set of objectives and a realistic appreciation of the sales and marketing processes needed to reach them.

Overall project objectives are built around the three key strategic areas listed above, but there also needs to be lower level objectives that identify the plan’s various activities and th...

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We Are Now Offering E-Mail Hosting

Sunday, June 06, 2010 at 12:00:00 AM


Are you looking for a new option for e-mail hosting? If you are, you’re likely missing the following features:

• Advanced spam protection
• Direct whitelisting from GoldMine (preventing spam protection false positives)
• Anti-virus protection
• Online spam statistics
• 10 GB storage space
• Web-mail access
• Web-admin access
• SMTP access
• Alternate port configurations
• Ad-free!

As part of our ongoing services to current and prospective clients, we are now offering these features with our e-Mail hosting solution.
Please call us for pricing at 978-750-6882. Or  sales@crminternational.com   
...

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GoldMine Premium Edition 9.0 is Here!!

Sunday, June 06, 2010 at 12:00:00 AM


GoldMine Premium Edition 9.0, the latest release to the award winning GoldMine CRM Solutions product line, is here!!

A Customer Relationship Management solution should provide you real-time access to your customer facing team’s processes, as well as an easy, quick view into the state of your client interactions. Static reports and analysis in the past were acceptable, but with today’s constant changing business landscape and the ever growing need for information, instant views into your data is vital for you to make those important day to day decisions. With GMPE 9.0, you can do just that!

New GoldMine Premium Edition 9.0 features are developed to help you better manage your business information needs with a complete set of visual dashboards across all CRM functionality. GMPE 9.0 has pre-built dashboard parts for marketing automation, sales force automation and customer service business processes, and, clients have the ability to configure their own dashboard parts that match their specific CRM procedures. GMPE 9.0 also supports robust integration into the worlds most commonly used activity and email management tool, Microsoft Outlook. Now, GoldMine users can visually analyze the state of their business for better decision making in addition t...

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